About Me

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S.B. Nixon has a Bachelor’s of Arts in English, and is an avid student of ancient cultures and regions. Traveling is one of his main hobbies and, consequently, he has spent much time outside of United States. He is fluent in the Spanish language, and conversant in several more. He has moved more times then is old, and has lived on the East coast almost as much as the West Coast. Above everything, he is most passionate about the art of writing.

Tuesday, September 21, 2010

Successful Book Signing

Successful Book Signing
Most people just rattle off helpful things. I decided to instead make a list. Somethings will work all the time, other things will work only a part of the time, and still other things will work every time.

Two Weeks Before

__Attempt to have article published in local newspaper
__Attempt to have announcement on radio station
__Post schedule on Face book
__Post a sign for upcoming signing in book store
__Hand out Pass “alongs” for the cashiers
__Call bookstore to follow up
__Contact

Week Before
__Call and confirm with bookstore
__Find out number of books ordered
__Post ad on craigslist
__Post Newspaper add
__Make personal invites on social media such as Facebook

Day of
__Load car with signage
__Will need at least two large signs and possible several arrows to point the way
__Make sure to have business cards
__Take a big bag of pens
__Take a table cloth
__Candy
__Take balloons
__Pass out fliers on local cars that advertise free writing seminar
__Pass out fliers on local cars that advertise book signing

During
__Be sure to invite them to join on facebook or other social networks to share their thoughts
__Become interested in their book clubs. If the opportunity arises offer to visit book clubs.
__Give a presentation on the historical context of book
__Give a presentation on how to write and be published
__Have giveaways: Free pens, free magnets
__ Collect emails for a raffle where they can win posters, or free books
__After the signing thank those who left their email and invite them to join your blog

After
__Send thank you card to the bookstore